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NFL rescinds $14,926 fine on 49ers' Kyle Juszczyk after beer-celebration appeal

The NFL has rescinded a $14,926 fine on 49ers fullback Kyle Juszczyk, imposed for a celebration the league said imitated chugging beer. He appealed, saying he was drinking juice, a nod to his nickname.

2 outlets · 1L · 0C · 1R First reported Account updated
Image: Fox News
Image: NBC News

1 / 2

The story, neutrally told

Mixed · 2The NFL has rescinded a $14,926 fine against San Francisco 49ers fullback Kyle Juszczyk, a league spokesperson confirmed on Wednesday 7 October. Mixed · 2The league had fined him for a celebration it said imitated chugging a beer. Its fine letter, first reported by ESPN, called this "an offensive demonstration" that "could reasonably be construed as being in poor taste", citing the rule on unsportsmanlike conduct (Rule 12, Section 3, Article 1). Mixed · 2Juszczyk appealed, arguing he was pretending to drink juice, which fits his nickname "Juice", and that he has done the celebration for years. Fox News, citing ESPN, reports that the NFL hearing officer accepted this explanation.

Right · 1Fox News reports that the appeal was heard by Zoom on Tuesday. It says Juszczyk also called the fine hypocritical given the number of Bud Light sponsorships around the NFL, a point NBC News does not mention. Mixed · 2After the fine, Juszczyk posted "Can't make this stuff up" on X. He told reporters he wasn't drinking beer, that fans chant "Juice" when he catches the ball, and that he rarely drinks. He said that when coach Kyle Shanahan told him of the fine, he thought Shanahan "was just messing with me". Mixed · 2The outlets give different details of the fine. NBC News says it was imposed on 23 September for a celebration during the 49ers' win over the Miami Dolphins in Week 2. Fox News gives the date as 24 September and does not name the game.

Right · 1Fox News adds that Juszczyk hurt his knee in Sunday's game against the Denver Broncos. An MRI showed a hyperextension and bone bruise, and Shanahan said he will miss "a few weeks".

Every sentence links to the reporting it rests on. The pill in front of each says where its sources sit: Left, Centre or Right when one side supplies at least half of them, Mixed when they are evenly split. The number is how many outlets it cites.

Left1 outlet

Framing
A light, pun-filled sports item built on the league's confirmation that the fine was rescinded. NBC News leads with the juice wordplay and quotes the fine letter and Juszczyk's amused reaction.
Emphasis
The fine letter's wording, Juszczyk's X post and remarks to reporters, his age and career, and the O.J. Simpson nickname aside.
Leaves out or plays down
Leaves out the Bud Light hypocrisy argument, the Zoom hearing and Juszczyk's knee injury.
Charged language
“swallows”“serious juice”
For example
“Star San Francisco 49ers fullback Kyle Juszczyk appears to have some serious juice with the NFL.” — NBC News

Centre0 outlets

No centre outlet in our sources has covered this story yet.

Right1 outlet

Framing
An opinionated column that treats the reversal as the league correcting an 'obvious misstep'. Fox News (OutKick) praises Juszczyk's defence and the hypocrisy point about Bud Light.
Emphasis
The Bud Light sponsorship argument, the Zoom appeal, and his knee injury. It also links to other critical NFL stories.
Leaves out or plays down
Does not name the game in which the celebration took place. Does not say that a league spokesperson confirmed the rescission.
Charged language
“like any sane person”“Ziiiing!”“obvious missteps”
For example
“Sometimes cooler heads at the NFL prevail because they recognize obvious missteps and correct them” — Fox News
“Ziiiing! It worked, because it is true.” — Fox News