60 Minutes to air Sacha Baron Cohen profile on 18 October ahead of Ali G film
CBS's "60 Minutes" will broadcast Ariel Levy's London interview with Sacha Baron Cohen on 18 October, days before his directorial debut "Ali G: Who Iz I?" premieres on 23 October.
1 / 2
The story, neutrally told
Left · 1"60 Minutes" will air a profile of Sacha Baron Cohen on 18 October, according to Variety's exclusive. VarietyLC ““60 Minutes” will air a profile of Sacha Baron Cohen on Oct. 18.” Read at Variety ↗ Left · 1The episode comes ahead of the 23 October premiere of "Ali G: Who Iz I?", Cohen's debut feature film as a director, in which he reprises a role first played on Channel 4's "The 11 O'Clock Show" and on "Da Ali G Show". VarietyLC ““Ali G: Who Iz I?” is Cohen’s debut feature film as a director.” Read at Variety ↗ Left · 1Ariel Levy interviews Cohen in London, and Variety says the conversation focuses on the craft behind his undercover comedy, in which he plays characters such as Ali G, Borat and Brüno among unsuspecting people, and on the objectives of his satire. VarietyLC “In the “60 Minutes” episode, Ariel Levy sits down with Cohen in London.” Read at Variety ↗
Left · 2In a clip obtained by Variety, Cohen is asked whether he brings elements of his own personality to his characters. He answers, "If I knew who I was, then I could answer that. But I don't know," and says Ali G in particular reflects himself, because at age 11 he was "an Ali G of sorts". VarietyLC ““If I knew who I was, then I could answer that. But I don’t know,” he replies.” Read at Variety ↗ CBS NewsLC “Does Sacha Baron Cohen bring any element of himself into characters like Ali G, Borat and Bruno?” Read at CBS News ↗ Left · 1Asked about humour in his family, Cohen says his mother "was hilarious, but probably not intentionally so" and had a voice so distinct that everyone at his high school could imitate it. VarietyLC “was hilarious, but probably not intentionally so,”” Read at Variety ↗ Left · 1In a separate CBS News clip, Cohen says the primary objective of his comedy is to "get people to laugh really hard. And smuggled in there is a bit of satire." CBS NewsLC “get people to laugh really hard. And smuggled in there is a bit of satire.” Read at CBS News ↗
Left · 1Variety notes that Cohen is frequently criticised for offensive comments made in character, which he has defended as satire, and that he recently stirred outrage with a remark about the Paramount-Warner Bros. merger when asked at the film's premiere. VarietyLC “Cohen is frequently criticized for offensive comments made in character, which he has previously defended as satire.” Read at Variety ↗ Left · 1The episode will air at 7:30 p.m. ET / 7 p.m. PT after CBS' NFL telecast and on Paramount+, before later becoming available on YouTube. VarietyLC “The episode will air at 7:30 p.m. ET / 7 p.m. PT after CBS’ NFL telecast and on Paramount+” Read at Variety ↗
Every sentence links to the reporting it rests on. The pill in front of each says where its sources sit: Left, Centre or Right when one side supplies at least half of them, Mixed when they are evenly split. The number is how many outlets it cites.
Left2 outlets
- Framing
- Promotional and entertainment-trade framing: Variety announces the profile as an exclusive tied to the film's release, while CBS News publishes interview clips from its own programme.
- Emphasis
- Cohen's own words on how much of him is in his characters and on the aim of his satire; air time and the film's premiere date.
- Leaves out or plays down
- Variety only briefly mentions the criticism of Cohen and the merger-remark controversy; the CBS clips do not address them.
- Charged language
- “undercover comedy”
Centre0 outlets
No centre outlet in our sources has covered this story yet.
Right0 outlets
No right outlet in our sources has covered this story yet.
What every side reports
- 60 Minutes will air a profile of Sacha Baron Cohen featuring an interview by Ariel Levy.
- Cohen is known for characters including Ali G, Borat and Brüno.
Sacha Baron Cohen person
Cohen says he is unsure how much of himself is in his characters, though Ali G reflects his childhood self, and describes his comedy's aim as making people laugh, with some satire smuggled in.
““If I knew who I was, then I could answer that. But I don’t know,” he replies.” — Variety
“get people to laugh really hard. And smuggled in there is a bit of satire.” — CBS News
Left3 articles
-
’60 Minutes’ to Profile Sacha Baron Cohen (EXCLUSIVE)
Neutral Exclusive announcement of the profile with clip quotes and scheduling details, plus a brief note on criticism of Cohen's in-character remarks.

-
How much of Sacha Baron Cohen is in Ali G?
Neutral Video clip headline posing a question about how much of Cohen is in Ali G, promoting the interview.

-
Sacha Baron Cohen shares the mission behind his comedy
Neutral Video clip headline presenting Cohen's stated mission of laughter with a little satire, promoting Ariel Levy's interview.

Centre0 articles
No coverage yet.
Right0 articles
No coverage yet.
- 16 Oct 16:00 First VarietyLC ’60 Minutes’ to Profile Sacha Baron Cohen (EXCLUSIVE)
- 16 Oct 17:00 +1h CBS NewsLC How much of Sacha Baron Cohen is in Ali G?
- 16 Oct 17:00 +1h CBS NewsLC Sacha Baron Cohen shares the mission behind his comedy
Times are when each article was published, or when we first saw it if the outlet gave no time.
Ask about this story
Loading…