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Arizona Cardinals fans crowdfund billboards urging owner Michael Bidwill to sell the team

Frustrated Arizona Cardinals fans have paid for electronic billboards in the Phoenix area telling owner Michael Bidwill to "SELL THE TEAM" as the club sits at 1-4.

2 outlets · 0L · 1C · 1R First reported Account updated
Image: Newsweek
Image: Fox News

1 / 2

The story, neutrally told

Mixed · 2Arizona Cardinals fans have crowdfunded digital billboards in Arizona calling on owner Michael Bidwill to sell the team, with the hashtag #Bidwillout. Mixed · 2Newsweek quotes the message as "SELL THE TEAM. This paid for by the fans. #Bidwillout." Fox News gives it as "SELL THE TEAM. Funded by Cardinals Fans. #BIDWILLOUT." Mixed · 2Newsweek says the fans raised thousands of dollars and put up multiple billboards along highways. Fox News, citing AZFamily, says there are two electronic billboards in the Phoenix area.

Right · 1Fox News reports the campaign was reportedly the work of Nathan Kropp, known on social media as Mr. AZ Sports. Kropp said he was moved to act by last weekend's game at State Farm Stadium, where he said more fans were rooting for the Lions than for the Cardinals, and by the outrage he saw on X. Mixed · 2The Cardinals are 1-4 in 2026, having lost four straight after winning their opener, and face the Los Angeles Rams in Week 6. Newsweek notes they haven't won a home game since Week 2 of 2025, a season that ended 3-14. Centre · 1Bidwill has owned the franchise for seven years, succeeding his late father, Bill Bidwill, in October 2019. The family has owned the team since 1933. Newsweek adds that the Cardinals ranked 31st in the NFL Players Association's 2026 report cards, after ranking last in 2025.

Right · 1Fox News says the team hasn't won a postseason game in over a decade and that the organization offered no comment on the billboards. It judges the billboards unlikely to change anything but likely to put the organization "on notice".

Every sentence links to the reporting it rests on. The pill in front of each says where its sources sit: Left, Centre or Right when one side supplies at least half of them, Mixed when they are evenly split. The number is how many outlets it cites.

Left0 outlets

No left outlet in our sources has covered this story yet.

Centre1 outlet

Framing
Straight sports report linking the billboards to the team's poor record and ownership history.
Emphasis
Record, ownership timeline and the NFLPA report-card rankings.
Leaves out or plays down
Does not name the organiser or quote any fan; does not say whether the team commented.
Charged language
“fed up”
For example
“Many Arizona Cardinals fans are fed up with the team's ownership, crowdfunding thousands to put up billboards in the area.” — Newsweek

Right1 outlet

Framing
Light, conversational column treating billboards as a milestone in fan frustration.
Emphasis
Organiser Nathan Kropp's quotes, the Lions-fans anecdote and the team's silence.
Leaves out or plays down
Leaves out the NFLPA rankings and the Bidwill family ownership history; gives no crowdfunding amount.
Charged language
“You know things are getting dire”“disgruntled fans”
For example
“You know things are getting dire when fans start dropping billboard money.” — Fox News

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