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Broadway grosses fall 11% in week of Nor'easter, with Hamilton still on top

Broadway grosses and attendance fell about 11% in the week ending Sept. 27, which coincided with a Nor'easter. Hamilton led the earners, and Harry Potter and the Cursed Child rebounded.

2 outlets · 1L · 1C · 0R First reported Account updated
Image: Deadline
Image: The Hollywood Reporter

1 / 2

The story, neutrally told

Broadway grosses fell 11% in the week ending September 27, as a Nor'easter hit New York. Deadline put the total at $24,093,388 across 26 productions, against $27,070,361 the week before, with all but three shows seeing a drop. The Hollywood Reporter said the storm led to a state of emergency in several New York areas. It also noted that the week followed the end of the Broadway Week discount promotion.

Hamilton was the top earner at about $2.6 million, ahead of The Lion King at about $1.7 million. Harry Potter and the Cursed Child was the biggest gainer, up about $600,000 to about $1.6 million, as Tom Felton returned after a week off. Paranormal Activity also rose, to just over $870,000, though the prior week included a largely comped gala performance.

The Hollywood Reporter singled out Wicked, down more than $290,000 to $1 million, and Stranger Things: The First Shadow, down close to $250,000. Roundabout's The Imaginary Invalid began previews at 94% capacity, with an October 22 opening. Deadline added that the season-to-date gross of $565,480,589 is down about 7% from last year.

Every sentence links to the reporting it rests on.

Left1 outlet

Framing
A straightforward trade report that leads with the 11% drop and ties it to the storm and the end of the Broadway Week discount promotion.
Emphasis
Attendance and capacity drops, the state of emergency, and the biggest decliners such as Wicked and Stranger Things.
Leaves out or plays down
Does not give the total gross figures or the season-to-date comparison.
Charged language
“took a plunge”
For example
“Broadway attendance and capacity took a plunge last week, with both dropping about 11 percent from the prior week.” — The Hollywood Reporter

Centre1 outlet

Framing
A chatty box office column that leads with the weather and then goes through the winners, the top five and the season totals.
Emphasis
Exact totals, the three shows that rose, star casting returns (Felton, Christopher Jackson) and season-to-date figures.
Leaves out or plays down
Does not mention the Broadway Week promotion ending or the state of emergency, and does not single out the biggest decliners such as Wicked.
Charged language
“Blame it on the rain?”“decidedly soggy”“whopping”
For example
“Blame it on the rain? Broadway box office dropped by 11% last week as New York suffered a decidedly soggy Nor’easter weekend.” — Deadline

Right0 outlets

No right outlet in our sources has covered this story yet.