Skip to content
Bramble

Business

Disney lays off 100-200 in Experiences division, mostly at Imagineering

Disney cut between 100 and 200 jobs in its Experiences division, mostly at the Imagineering campus in Glendale. The cuts follow earlier rounds this year and come as the division reports strong profit.

2 outlets · 0L · 1C · 1R First reported Account updated
Image: Deadline
Image: New York Post

1 / 2

The story, neutrally told

Mixed · 2Disney laid off between 100 and 200 employees in its Experiences division, which covers theme parks, resorts and cruise lines, Deadline reported. Mixed · 2The bulk of the cuts were at Disney's Imagineering campus in Glendale, according to Deadline and the New York Post, which cited Deadline and the Los Angeles Times. Mixed · 2A person familiar with the decision told Deadline the moves were mostly project-based, as the division must constantly reprioritise and schedule around its projects. The New York Post described them as stemming from a regular review of investments, priorities and project timelines.

Right · 1The New York Post said affected employees were expected to be notified by the end of the day Wednesday, and that the layoffs were limited to Experiences rather than company-wide. Neither report it relied on named the projects affected or gave reasons for individual cuts. Centre · 1Deadline said the cuts follow a voluntary early retirement offer to employees at director level or above who are 50 or older with at least 10 years at the company, a process it says typically precedes involuntary reductions. Centre · 1Deadline said CEO Josh D'Amaro, who succeeded Bob Iger last March, has overseen several rounds of layoffs: 1,000 positions in April, several hundred in July mostly at Pixar and National Geographic, and a couple hundred in tech and HR in September.

Centre · 1Deadline noted Experiences profit rose 20% to over $3 billion on almost $10 billion in revenue in the latest earnings report. Disney had 231,000 employees at the end of fiscal 2025. Right · 1The New York Post, citing the Themed Entertainment Association, said Disneyland Park drew 17.4 million guests (up 0.4%), California Adventure 10.1 million (up 0.4%), and Magic Kingdom 17.8 million in 2025 (down 0.2%). Centre · 1Deadline added that a restructuring is expected at Disney Entertainment Television under new head Debra OConnell and at the motion picture studio, and that talk of more layoffs has circulated since a September 18 memo from Horacio Gutierrez warning of "hard choices" and automation of some workflows.

Every sentence links to the reporting it rests on. The pill in front of each says where its sources sit: Left, Centre or Right when one side supplies at least half of them, Mixed when they are evenly split. The number is how many outlets it cites.

Left0 outlets

No left outlet in our sources has covered this story yet.

Centre1 outlet

Framing
Trade-press scoop confirming the layoff numbers, placing them within a series of D'Amaro-era cuts and a profitable division.
Emphasis
Layoff history, early retirement offer, Experiences financials, internal memo on automation and further restructuring.
Leaves out or plays down
Does not give attendance figures for individual parks.
For example
“A person familiar with the decision indicated that the moves were mostly project-based” — Deadline
“The Experiences division is a profit juggernaut.” — Deadline

Right1 outlet

Framing
Aggregates Deadline and LA Times reporting under a sharper headline, tying cuts to a priorities review despite big crowds.
Emphasis
Park attendance figures and the contrast between crowds and cuts; limited to Experiences.
Leaves out or plays down
Leaves out the earlier layoff rounds, the early retirement offer, the profit figures and the automation memo.
Charged language
“brutal round of layoffs”
For example
“Disney theme park hit with brutal round of layoffs as company reviews priorities” — New York Post
“Despite the crowds at its flagship attractions, Disney is reviewing how it allocates investments” — New York Post

Ask about this story

Loading…