Netflix plans broad theatrical release for KPop Demon Hunters 2, Sarandos says
Netflix co-CEO Ted Sarandos said the sequel to KPop Demon Hunters will get a very broad theatrical release, a change from the original's streaming-only debut.
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The story, neutrally told
Netflix co-CEO Ted Sarandos said at Bloomberg's Screentime conference on Wednesday that KPop Demon Hunters 2 will get a broad theatrical release. Screen RantN “Netflix co-CEO Ted Sarandos has confirmed that the upcoming KPop Demon Hunters 2 will receive a “broad theatrical release”” Read at Screen Rant ↗ DeadlineN “Netflix is planning a “big, broad, global” theatrical release for the sequel” Read at Deadline ↗ Deadline reports the sequel is expected in 2029. DeadlineN “expected in 2029” Read at Deadline ↗ The original film, produced by Sony Pictures Animation, went straight to Netflix and drew 325.1 million views in its first 90 or 91 days, which Screen Rant describes as the streamer's most-watched movie ever. Screen RantN “making it the streamer's most-watched movie in history, in any language” Read at Screen Rant ↗ DeadlineN “The direct-to-streaming animated Sony title” Read at Deadline ↗
Two months after its Netflix debut, a singalong version grossed an estimated $19M over two days at No. 1, according to Deadline. DeadlineN “its singalong version grossed estimated $19M over just two days at No. 1” Read at Deadline ↗ Screen Rant notes the film won Oscars for Best Animated Feature and Best Original Song, and that original directors Maggie Kang and Chris Appelhans are returning for the sequel. Screen RantN “KPop Demon Hunters won two Oscars, for Best Animated Feature and Best Original Song.”“original directors and co-writers Maggie Kang and Chris Appelhans” Read at Screen Rant ↗ Sarandos described the thinking as serving moviegoers while not harming Netflix's value. Screen RantN “how do we not harm value to Netflix?” Read at Screen Rant ↗
He said Netflix treats art house films and four-quadrant family rewatch movies differently, and that family titles such as the sequel, Narnia and Charlie vs. the Chocolate Factory will get wide releases. DeadlineN “when the KPop Demon Hunters sequel comes, you can expect a very broad theatrical release.” Read at Deadline ↗ Deadline lists theatrical windows of 50 days for Narnia, 47 for Charlie and 46 for La Bola Negra, and 27 and 26 days for Cliff Booth and Mosquito Bowl. DeadlineN “Narnia, Charlie and La Bola Negra are getting 50, 47 and 46-day theatrical window, respectively” Read at Deadline ↗ Netflix will report box office for these films for the first time, though Sarandos said it won't be tied to the films' profit and loss. DeadlineN “Netflix will also report boxoffice for the first time”“It won’t be tied to the P&L itself” Read at Deadline ↗
Every sentence links to the reporting it rests on.
Left0 outlets
No left outlet in our sources has covered this story yet.
Centre2 outlets
- Framing
- Both outlets lead with Sarandos's confirmation of a broad theatrical release for the sequel. Screen Rant keeps it short and fan-oriented; Deadline places it within Netflix's wider theatrical strategy.
- Emphasis
- Screen Rant stresses the original's records and Oscars. Deadline stresses release windows, the slate of films and Sarandos's reasoning.
- Leaves out or plays down
- Screen Rant omits the 2029 timing and the windows. Deadline does not mention the Oscars or the returning directors.
- Charged language
- “smash hit”“massive box-office potential”
- For example
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“The original movie was a smash hit” — Screen Rant
“showed a massive box-office potential too” — Deadline
Right0 outlets
No right outlet in our sources has covered this story yet.
What every side reports
- Ted Sarandos said at Bloomberg's Screentime that KPop Demon Hunters 2 will get a broad theatrical release.
- The original drew 325.1 million views in its first 90 or 91 days on Netflix.
Ted Sarandos person
Sarandos says family films with big upside, such as the sequel, merit wide releases, while art house films suit a different approach.
“you can expect a very broad theatrical release” — Deadline
Netflix organisation
Netflix presents the move as serving movie lovers who want theaters without harming the streamer's value.
“how do we serve movie lovers who may want to see this movie in a theater” — Screen Rant
Left0 articles
No coverage yet.
Centre2 articles
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Netflix Is Officially Changing KPop Demon Hunters 2's Release Strategy
Celebratory Short fan-oriented news item that relays TheWrap's report of Sarandos's comments and highlights the original's success.
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Neutral Trade report that sets the sequel's release within Netflix's evolving theatrical strategy, with release windows and extended Sarandos quotes.
Right0 articles
No coverage yet.
- 1 Oct 03:34 First Screen RantN Netflix Is Officially Changing KPop Demon Hunters 2's Release Strategy
- 1 Oct 04:58 +1h 24m DeadlineN ‘KPop Demon Hunters 2’ Targeting “A Very Broad Theatrical Release,” Netflix Co-CEO Ted Sarandos Says, Addressing Streamer’s Distribution Strategy
Times are when each article was published, or when we first saw it if the outlet gave no time.